Are multiple-choice and fill-in-the-blank questions do-able within email? Firefox 49.0.2

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If I want to send an email to prospects and clients that, within the email, asks one multiple choice question and also a "fill in the blanks" type of question...is this doable within a particular template, or do I need to embed a survey monkey survey? Oh, and we would want to be able to collect responses...and get back to those whom answered.
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McCabe, Duval + Associates

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Posted 2 years ago

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Sam Collis, Customer Support Specialist

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Official Response
Hi there!

You aren't able to embed a survey into the body of a mailing itself, but you are able to either link to that survey using our Survey Monkey integration, or use a signup form to essentially achieve the same result.

I'll explain how you use a signup form to fill this purpose below, and I'm going to paraphrase myself from a previous but slightly different response below:

The first thing you'll want to do is set up member fields for the data your collecting, for a multiple choice question it's a good idea to have a radio button for folks to select their response, and so that you'll be able to search for contacts and their corresponding answer for your records.

Once you've created or ensured you have the fields you need, head over to your Audience page, scroll down, click on the "Classic Forms" tab, and create a new form.  Now you'll want to uncheck the "hidden" fields that you'd like to be displayed on the form, add some appropriate copy and hit save.  You can basically set it up like you would a survey.

To link to this signup form from within your mailing, you'll want to use the url: [% manage_url %] and be sure to select the new form on the "Send Test" and "Review and Send" windows from the corresponding drop-down menu.

After you've sent that mailing out, you'll be able to create a segment based on "contact information" for those have selected each various response.  

One advantage of using this method is that you'll be able to see who has responded and what they have selected from within your Emma account for an easy resend or follow-up mailing.  You won't however, have access to quantitative data like you would using an actual survey.

Hope that helps, let me know if you have any follow-up questions here!