Can I format text in a merge field to be all caps?

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I'm building a personalized email series and want to return a merge field that's in sentence case to be in all-caps. Is this possible? I'm assuming it can be done with some HTML help. The contact field is in the system as lowercase or sentence case and I want it to be in all caps within the body of the email.
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G2 Crowd

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Posted 3 years ago

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Lauren Ackerman, Customer Support Specialist

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Official Response
Hey G2,

Personalization tags pull in exactly what is in the contact record, so there are a few different options here. 

1. You can capitalize the information in the existing contact field.

2. You can create a secondary contact field with the same information, only this time, capitalize it. When you use personalization, just use the secondary contact field.

3. Check out this resource from w3 schools that talks about the coding options. You can certainly try this option, but be sure to test it!