Can you make fields required on a lightbox in addition to the email?

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Can you make fields required on a lightbox in addition to the email?
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Cornerstone GI

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Posted 4 years ago

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Photo of Sam Collis

Sam Collis, Customer Support Specialist

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Official Response
Hi there!

Thanks for a great question.

Currently there isn't a way to create more required fields in the Lightbox form.  The reasoning behind this is that the Lightbox is intended for enticing new signups by being prominent on your page and simple to fill out.  Our research shows us that the faster this process is, the more likely that people will follow through with the sign-up.  So for this case, required fields aren't ideal.

That being said, I can understand why you would want to add them --  we always encourage getting as much useful data from your contacts as you can.  Using the Lightbox feature in combination with a welcome series, with a signup form attached is a great way to then follow-up with your new contacts and gather a little more information about them.  Once they have already signed up to receive your mailings, generally, your contacts will be more responsive to giving out more information.  There's an informative article on our Resource Center here that discusses ways you can welcome your new subscribers.

I hope that sheds some light on this, but please don't hesitate to let me know if you have any follow-up questions :)