Can I use one myemma account for two distinct websites?

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I have two distinct websites, both of which will have newsletters.

Is it possible to manage both newsletter signups from one myemma account? More specifically, do I use the same "join our mailing list" code for both accounts?

Also, how do I get one to show up as being from @websiteA.com and the other being from @websiteB.com - in terms of the newsletters themselves and the auto-generated "welcome to our newsletter" emails after a user signs up?

Thanks!
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Roxanne Davis

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Posted 5 years ago

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Katie Lewis, Official Rep

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Hi Roxanne! One of the best things about Emma is the fact that you’re sending from our servers and get to take part in our fab sending reputation as a result. So, technically, you can change who an email looks like it's coming from with every send. However, we have some pretty clear reasons for why having two separate businesses operating out of one account can sometimes be a complicated endeavor.

First, you'll run into some permissions problems in terms of sharing one website's contact list with the other. And, even if you've got permission, running two "from addresses" out of the same account might already put you on shaky ground with the major ISPs, if the from address is confusing your recipients. Whenever your "spam" complaints reach over a certain percentage (sometimes as low as 1%), you can be what's called "blacklisted" or your IP address can get flagged. Once this occurs, recovery is a slow and arduous process.

Managing your email accounts is a lot like keeping a clean credit score in that once you trip, it's sometimes hard to erase the damage done. That's why we always encourage people with different lists and two different businesses to open two accounts. Also, it will be a lot easier for you to manage because you'll have all information separated and there is never a risk of overlap. For example, the opt-out issue: If someone tries to opt out of receiving email from one website, they'll be opting out of both, since the websites are under the same account. If they're under two accounts, that won't be a problem.

Also, having a second account is going to help you keep track of audience and response better and, as a result, have a better relationship overall with your recipients.

I'd be happy to give you more information or answer any specific questions you have! 
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Katie Lewis, Official Rep

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Operating both sites out of the same account depends on your messaging to subscribers. If your signup form reads something like, “Enter your details here to receive information about Website A and Website B,” then you’re A-OK. You'll need to make sure that the person signing up understands they’re signing up to receive emails from both websites.

And then know that if someone clicks to opt out of an email from your account, they’re opted out of receiving information from both websites.

Does that help?