Does Emma record clicks from emails that were forwarded on from original recipients?

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I sent an email to a group of recipients who then forwarded it on to their own contacts through their own emails.  Do the open rates for those forwarded emails get recorded in Emma?
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Gerflor USA

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Posted 3 years ago

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Greg Rathbun, Customer Service Specialist

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Official Response
Greg with Emma Support here!

When someone forwards a mailing within their email program, clicks are tracked but will show as being registered to the original recipients email address. This is because the links in the mailing are personalized so they track to that original recipient.

Open rates are not affected since only the first time a recipient opens the mailing is tracked (and , as with clicks, any activity tracks back to the original recipient).