How do I add email sign-ups to audience groups?

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Hi all,

I think I'm managing to confuse myself on Emma's sign-ups. When I create a sign-up, do I also have to create a group/mailing list for them to go into? Or does the sign-up automatically create its own group/mailing list?
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Jacobson Consulting Applications

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Posted 6 years ago

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Katie Lewis, Official Rep

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I'm sorry to hear you're getting confused! Let's start at the beginning: When you create a signup form, you're giving folks a way for them to sign up for your emails. Since that signup form is connected to your Emma account, those people will be filtered to your audience, but you want to tell them exactly where in your account you want them to go. Like sheep. You're the herding dog.

You have a few options when creating your signup form:

  • People who sign up are automatically added to the audience group(s) of your choice
  • People who sign up have the option(s) of which group(s) to join
  • If you don't determine one of the first two, people who sign up are added to your general audience and not into a specific audience group for you to send to. (If you think this might have happened in the past, you can create a search to find all members who are in "limbo" and assign them to a group. You can read more about that here.)

The first two options can be determined when editing your signup form; check out step #8 on this page.

I hope this helps! Give me a shout if you're still scratching your head over this, and we'll take another look.