Is there a way to find the open and click results within individual groups?

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  Example, I want to see how many subscribers opened  and clicked my last email in 1 or 2 specific groups out of 114..
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Posted 3 years ago

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Grey Stepp, Support Team Manager

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Hey there!  

The best way to do that would be through segmentation.  

If you need help walking through how the Segmenting tool works, click HERE for our Resource Center documentation on it.  

Basically, you'll set up a segment that will look for people:

1. Audience Groups -  "In"  GROUP A  
2. Response Data - "Opened" - "Mailing Name" 

You can layer in additional groups if you'd like or make that Clicks instead of opens.  Just make sure that if you add in multiple groups, you want to make sure the logic is set to "ANY" (which uses OR)  instead of "ALL" (which uses AND).  Leaving the logic set to ALL will only bring back people who are in BOTH of the groups.  

Let me know if you need any more help with this!  

- Grey