Litmus Tracking Code

  • 0
  • 1
  • Question
  • Updated 4 years ago
  • Answered
Archived and Closed

This conversation is no longer open for comments or replies and is no longer visible to community members.

We recently signed up for Litmus to test our emails and wanted to try out their advance analytics that track things such as time spent on email, the amount of prints, and some other things that are not available in Emma's statistics. 

Every time I paste the tracking pixel code into my campaign, I get an error saying "Whoops, something went wrong. Click OK to reload." and then the campaign doesn't save. 

Please help. Thanks! 
Photo of Visit Philadelphia

Visit Philadelphia

  • 16 Posts
  • 0 Reply Likes

Posted 4 years ago

  • 0
  • 1
Photo of Emily Hollingsworth

Emily Hollingsworth, Alum

  • 2203 Posts
  • 158 Reply Likes
Hi there -- Litmus tracking pixels aren't compatible with our drag and drop editor. You could try hosting a tracking pixel on your website and insert it using the HTML block in the editor. I've discussed this in a bit more detail over here! Let me know if you have any questions.
(Edited)
Photo of Visit Philadelphia

Visit Philadelphia

  • 16 Posts
  • 0 Reply Likes
Hi Emily, 

Thanks for your response. It doesn't work in the "Code Your Own" section either?
 
(Edited)
Photo of Emily Hollingsworth

Emily Hollingsworth, Alum

  • 2203 Posts
  • 158 Reply Likes
So sorry! I've updated that link, and it should be working now. You're correct -- the tracking pixel provided in the litmus documentation does not work in the emma email environment. 
Photo of nina

nina

  • 1 Post
  • 0 Reply Likes
I'm not sure I understand your reply to Visit Philadelphia's question about Litmus tracking working with 'code your own.' I would be grateful if you could explain in more detail of how to make it work. I read the info from the link you provided above, but didn't see where it actually addressed the question or bring resolution to the problem. If there isn't an immediate solution, when do you anticipate it to be working correctly? 
Photo of Benton Cummings

Benton Cummings, Senior Manager, Customer Support

  • 491 Posts
  • 52 Reply Likes
Hi Nina,

The Litmus tracking pixels are actually not compatible within the Emma email environment, so the workaround suggested actually completely circumvents using Litmus tracking. The workaround suggestion in the thread that Emily linked to actually involves hosting the tracking pixel on your own website, and inserting that pixel as an image into the HTML block. Because that pixel would be hosted on your own website, you would be using your own server stats to view access to that pixel image. I'll link to the article from the other thread here too, in case you wanted more details on that particular idea.

We don't have any current plans to implement compatibility with Litmus's tracking pixels, because we already offer tracking within Emma's Response area, which utilizes image loading in conjunction with click tracking (the pixel method doesn't offer the most thorough response data due to the fact that receiving servers may have images turned off, which would prevent that pixel from loading in the recipient's inboxes). 

Thanks for checking in here- I hope this helps!