RELEASE NOTES (4/26/17): Landing Pages, Reschedule Mailings!

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  • Updated 1 year ago
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INTRODUCING LANDING PAGES:

Landing pages are a key part of any multi-channel marketing strategy. But creating a new landing page and adding it to your website requires something a lot of marketers don’t have: time. You often have to work with multiple teams to get it done, which can be difficult and sometimes even bureaucratic. But what if there was a way to create beautiful and effective landing pages anytime you needed one?

Our brand-new Landing Page builder lets you create gorgeous click-through landing pages as easily as you make an email with our drag-and-drop editor.



No developer required
We know the time and effort required to work with a separate web development team to add a landing page to your site. That’s why our landing pages are self-publishing — simply build your landing page, hit “publish,” and you’ve got a shareable link perfect for accepting traffic from all of your channels.

Unique URL


Need to make a change after you’ve published your landing page? No problem! Unlike email campaigns, you can update content in your landing pages, republish, and the landing page’s unique URL stays the same.

Features

  • Use Emma’s drag-and-drop editor to create your landing page
  • Customizable page title for SEO optimization
  • Each landing page gets a unique URL
  • Track link clicks with Google Analytics integration
The Landing Page builder is available today for all Emma Plus and Enterprise Plus account types.


Reschedule mailings from the Marketing Calendar!

You asked, we listened! You can now reschedule a scheduled mailing! This new functionality — available right from the Marketing Calendar — makes it easy to change the send time for a scheduled mailing without going through the process of canceling the mailing from the “Campaigns” section and scheduling it anew.



NOTE: Currently that functionality is specific to the Marketing Calendar, not from the Campaigns screen. 


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Grey Stepp, Support Team Manager

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Posted 1 year ago

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