Searchable content created on Emma?

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  • Updated 9 months ago
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So, I am creating a very nice newsletter on Emma. It goes out to my email database. I want to post it to social media and my website. I think I can only utilize PDFs. This leaves a lost opportunity in my mind as I have month after month of content I cannot use online that is searchable by Google spiders. Any workaround or am I wrong on this? Anyone?
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Lauren Jacobsen

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Posted 9 months ago

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Grey Stepp, Support Team Manager

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Hi Lauren, 

While I'm not 100% sure what would be searchable by "Google spiders", what you may be looking for is the Webview of your mailings.  

If you head to the response for a specific mailing, there above the click map on the right is a button that reads "open webview in a new window".   

When that opens up, you can grab the URL for that page and post that to your social media pages.  That is a live website with functional links, which, if you've added Google Analytics tracking to them, will still function in that capacity.  

Does that give you what you're looking for? 

- G
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Lauren Jacobsen

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Hi Grey, thank you for your reply. By searchable I mean that Google spiders can crawl it for SEO. When we build our newsletter, we have lots of images and we try to utilize keyword phrases. Would those be live then, I think you are saying yes. So, I can add Google Analytics to pieces created in Emma? How is that done?
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Grey Stepp, Support Team Manager

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Yup, they would!   

You can add Google Analytics to LINKS in Emma.  You have 2 options.  

A.  You can bring in your links already tagged with the GA tags.  You can build those links here:  https://ga-dev-tools.appspot.com/campaign-url-builder/

or 

B. You can also use Emma generated GA tags.  You can add the "campaign" name there in the "Send Test" screen or the "Review and Send" screen.  You can find more info on that here:  https://support.e2ma.net/Resource_Center/Account_how-to/adding-google-analytics-campaign-tags-to-you...