Segmenting my list by lead or contact owner in salesforce

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I need to be able to segment my list in EMMA by the Lead Owner or Contact owner in Salesforce.  I know that these fields are lookup fields and therefore are a challenge to map to but I need to be able to segment in this way in order to have emails look as if they are coming from the individual rep as opposed to coming from the company more generally.  Does anyone know how to accomplish this simply?
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Stran Promotional Solutions

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Posted 2 years ago

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Zach Sharpe, Employee

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Good Morning!

You are correct that the information would need to be mapped to contact fields within Emma to properly segment the way you are looking for. I don't believe Lead Owner or Contact Owner are immediately mappable within Salesforce.

I do believe its possible to configure a way to map these, but this would be more of a Salesforce function than what I would be able to support on the Emma side. I do know that mapping directly would most likely just bring over the SF ID which is an 18 digit number (probably not what you want). 

I will include our documentation on segmentation that helps layout how to set parameters on your segment that you build once you are able to map the fields you are looking to bring over:

Using the Segment Builder

I hope this helps point you in the right direction!