What do you want to see in Emma's survey feature?

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  • Updated 6 years ago
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Here on the Support Team, we often talk about how customers' questions come in unpredictable waves -- One day, we hear about image filters, and the next, triggers are all the rage. Today was the day of surveys, and we want to hear from you.

The survey feature has been the middle child this year, not getting a lot of attention in favor of our 1-year-old drag & drop editor, which has finally learned to use a spoon. With our SurveyMonkey integration, how frequently are you using surveys you can create in your Emma account? What can't you do with Emma surveys that you'd like to? What are your top two Emma survey wishes?
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Katie Lewis, Official Rep

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Posted 6 years ago

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D'nelle

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The BarCamp crew just sent out a survey to find out some information about attendees, and we discussed the results at a meeting last week.

The survey was NOT using Emma (although you guys are so very gracious to have provided us with an agency account, which we LOVE!!), and the reasons mentioned were that there wasn't an easy way to get responses that rated a feeling (like... on a scale of unimportant to the most important, do you feel this is: unimportant, slightly important, moderately important, very important, most important) using a slider... so that's why the survey creators had used another tool.

What I noticed out of that experience was that the Emma survey also doesn't allow for multiple pages, but the solution the crew had used DID allow for that.

Now, I feel like the slider option could be a really great addition, but that asking for a multi-page option would just be overkill :) Thought I'd mention both, though.

I'd also, in my Emma Fantasy Land (where there are probably My Little Ponies making smores with Rainbow Brite), these surveys would be able to stick with the user's file... as in, you'd be able to access their responses in their audience-member history file, not just in the survey response section. It'd also be pretty sweet to allow survey answers to auto-populate into the member's information. You know... since Rainbow Brite can just hop right up and make that happen right away LOL

<3 you guys!
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Katie Lewis, Official Rep

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I love your thoughts here, D'nelle, especially having survey responses accessible from the member's info page in Audience. Keep the great ideas coming!
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Sam Rubin

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We dislike the Survey features in EMMA it is very "basic" and does not have a lot of features. We instead use Formstack which is AMAZING and has alot of added features and benefits... we then use Zapier to link them back to EMMA (not directly via Formstack) so trigger emails can be sent.
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Katie Lewis, Official Rep

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Great point about the Zapier integration, Sam! For those who haven't checked it out yet, head to our integrations page to read more about the Formstack integration, among others, like Wufoo and SurveyMonkey.
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Claire Smithard

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At Rocketseed we use the surveys extensively. We have a few requests for enhancements as we use the surveys as an RSVP tool as well.

We would like to be able to create a survey whereby your check boxes, radio buttons etc could sit side by side. So the question would be on 1 line and the answers would be 1 line below, but sit next to each other on that line.

Another enhancement request would be if a person selects a certain option i.e. Accept or Decline radio button in an invitation. If they select Accept, the rest of the survey appears below, if they select Decline they go no further. So basically a survey which responds to what the person clicks.

With the above it would be great if you can set a parameter around how the survey will end. So if you create an RSVP and go to the Publish page it would be amazing if you can end a survey by having x amount of people selecting an option. For example there are only 50 seats available at the conference so the first 50 to reply attending in the survey will be accepted and therefore the survey expires.
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Katie Lewis, Official Rep

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Hi Claire! I like your idea for conditional options based on Accept or Decline. I can see how that would be helpful.

Would you mind helping me understand your preference for the horizontal or side-by-side check boxes and radio button options? Is that so that your survey page is shorter, or what's your goal there?

Using Emma's surveys, you actually are able to set an ending on the survey based on how many people have responded, which it sounds like is what you're trying to do. Would you like to give that a go for your next survey to see how it works for you?
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Sam Rubin

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You should look into using Formstack (www.formstack.com). They do everything you want and we use it for our clients... and it integrates with EMMA. If you want to see an example let me know.
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Matt Olsen, Champion

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Being able to have the responses added to that user's profile would be INCREDIBLY powerful. This would allow companies to get additional demographic information and segment accordingly.
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ROCK Commercial Real Estate

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Something that we have found more effective for receiving responses in other survey providers is being able to insert page breaks in between questions so that the participant us only seeing one or two questions at a shot instead of the entire survey. I think that it makes it seem a lot less intimidating.