Why do my anchors work when I view the email through outlook, but not through gmail?

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problem with anchor links
Photo of First Unitarian Congregational Society in Brooklyn

First Unitarian Congregational Society in Brooklyn

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Posted 4 years ago

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Photo of Kyle Gregory | Lipscomb University

Kyle Gregory | Lipscomb University, Champion

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Official Response
Hey @First Unitarian Congregational Society in Brooklyn,

Just tried using an anchor in a brand new mailing sent to a Gmail account. Didn't seem to have any issues.

Just to clarify, we're talking anchors which allow jumping around in the same document/email, not an anchor link that would link out to a different webpage, correct?

Maybe you could start with a new "blank" email and test the anchor process again. Make sure you have enough content in the mailing where the browser will actually scroll to jump to the anchor. Sometimes if it's not long enough, no scrolling will take place.

Let me know if that works on the blank email, and if it does then we know it might be something to do with that particular email you've been working on.

Photo of Benton Cummings

Benton Cummings, Senior Manager, Customer Support

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Hey there First Unitarian!

First of all- great info Kyle, thanks for chiming in!

To add to what Kyle indicated- I jumped into your account and copied the most recent mailing to take a look. I sent a test to my gmail account and noted that those anchor links weren't working for me either. After looking into the anchors and links themselves, I noted that the anchor names included spaces. Some email clients may not have trouble following those links, but others may have a bit of difficulty. I reset some of those anchors and ensured that I wasn't including any spaces in the anchor names:
Instead of "News for All", I used the anchor name "newsforall" - all lowercase and with no spacing.

After sending a test with the anchor names set that way and linking to them, Gmail was able to read those anchor links perfectly.

I'd definitely recommend giving that a try on your next mailing, and feel free to check out the "Support Copy" mailing in your Campaigns page.

Thanks, and don't hesitate to let me know if you have any questions!